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Diego Castro

Co-founder & Chief Operating Officer at Vitrinnea


Tech entrepreneur with background in operations, product management, and finance. Graduated from Florida State University with a degree in International Affairs and a minor in Computer Science. Masters degree in Finance at EUDE Business School. 

Co-founder and COO at Vitrinnea, an online marketplace focused on digitalizing the second hand market in Central America. 

Currently leading several teams focused on delivering an incredible experience during the customer lifecycle. My role as a COO ranges from optimizing online and offline product experiences, to building and developing in-house processes. As part of my role I’m in charge of leading and executing growth strategies, as well as working closely with the technology team making sure the products we’re building are exactly what our users want.

About Vitrinnea


Vitrinnea is more than a platform; it's a transformative force in the landscape of sustainable commerce in Latin America. At its core, Vitrinnea is a dynamic and innovative marketplace ecosystem committed to reshaping the way we buy and sell, with a dedicated focus on sustainability and social impact.

Imagine a marketplace where conscious consumers seamlessly connect with purpose-driven brands and products that prioritize environmental responsibility, ethical sourcing, and social well-being. Vitrinnea curates a diverse array of goods and services, each carefully selected for their positive impact on people and the planet.

Our platform goes beyond traditional e-commerce, serving as a hub for like-minded individuals and businesses to come together in pursuit of a shared vision: a world where commerce aligns with ethical values. Vitrinnea empowers consumers to make informed choices, fostering a community that values transparency, authenticity, and sustainable living.

Vitrinnea is not just a marketplace; it's a movement. We are dedicated to catalyzing positive change by providing a space where conscious consumers and purpose-driven businesses unite to create a more sustainable future. Through technology, innovation, and a commitment to social and environmental responsibility, Vitrinnea is leading the way in redefining commerce for a better world. Join us on this journey to revolutionize the way we shop and contribute to a more sustainable and equitable future for Latin America and beyond.